Copy of Homepage Dec | Nutrition for modern dogs Natural supplements to help your dog's body work better Level-up your dog's health with functional nutrients they'll mistake for their new favorite treat. Shop Now Take Quiz Your dog's health deserves the same standards as your own Safe Natural Ingredients Healthy nutrients should come from na | Nutrition for modern dogs Natural supplements to help your dog's body work better Level-up your dog's health with functional nutrients they'll mistake for their new favorite treat. Shop Now Take Quiz Your dog's health deserves the same standards as your own Safe Natural Ingredients Healthy nutrients should come from na

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    Nutrition for modern dogs

    Natural supplements to help your dog's body work better

    Level-up your dog's health with functional nutrients they'll mistake for their new favorite treat.

    Shop Now
    Take Quiz

    Your dog's health deserves the same standards as your own

    Safe Natural Ingredients

    Healthy nutrients should come from nature, not a lab. Boost your dog's nutrition without the BS.

    Treat-Worthy Flavors

    Because good health should be a treat, not a chore. Flavors and ingredients are chosen for their palatability.

    Modern Effective Formulas

    Made by a PhD Animal Nutritionist. Ingredients are chosen for their effectiveness based on the latest scientific studies.  

    Our Best Sellers

    Micronutrients & Probiotics

    Doggie Greens

    The other half of your dog's daily nutrition that dog food forgot.

    Joints & Recovery

    Activity & Recovery

    A powerhouse joint supplement that helps with recovery & lean muscle.

    Collagen & Omegas 3s

    Collagen Puptides

    This important protein helps with joints, coat, and digestion.

    Not Just Vitamins Multivitamin

    Multivitamin Sauce

    A bone broth multivitamin to cover all your dog's foundaitonal needs.

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    Get your dog's personal Recommendation

    Not sure where to start?
    Take 2-minute quiz to get your dog's personalized results

    Take The Quiz

    Because food alone doesn't cut it

    Not for the dog parents like you that want to give their dog the best life. Dog food continues to fall short. Misleading labels, lack of micronutrition, and nutrient deficiencies are all too common.

    If you take supplements yourself, you know how much better they can make you feel. Now you can do the same for your dog.

    Tail-wagging guarantee

    Try WOOOF risk-free. If you or your dog doesn’t absolutely love it, let our Customer Care team know within 30 days and get a full refund or replacement.

    Inspired by the Rocky Mountains

    From a Colorado company

    Inspired by the dog parents we see every day in our mountain backyard. The people that are committed to living a healthy lifestyle with their pets. Both outside and at home. The ones who refuse to compromise on quality and are always looking for better ways to invest in a fuller, happier life.

    We took their adventurous spirit to re-think what functional nutrition can do to make your dog's days more enjoyable. Now you have an easy way to spoil your dog without the guilt.

    What dog parents are saying